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PRETTY HURTS YOUR MARKETING

Updated: Apr 5


Hi, Todd Walters here! I want to share with you the importance of differentiation. Many real estate agents growing their business want to create pretty. There's nothing wrong with a nice-looking ad or lovely business card, BUT what you believe is based on norms and standards in the industry; if you can make your marketing prettier colors, fancier fonts, the belief is that is the pathway to differentiation, but as a matter fact, it's the exact opposite.


The prettier you make your stuff, listen close, the more colors, the fancier fonts, the beautiful images, the more you do that with your marketing, the LESS impactful it is. It's the OPPOSITE effect. Let me tell you why; it looks more like everything else. The Quantum Leap System takes a different approach. I'm not prescribing to make your stuff look ugly, what I am prescribing is...... YOUR marketing should be DIFFERENT.


Most often, when agents go into this lane of trying to make things prettier, they're proud of it. I get that. And I understand it, but it doesn't work to accomplish what you most want unless it's different. And the thing that's going to differentiate it, primarily is the Unique Selling Proposition.

SEND ME MY FREE REPORT ON WHY I SHOULD HAVE A COMPELLING USP


Now one more thing I would like to share with you, I notice many real estate agents get all excited and create a personal logo. They create a logo for themselves. The personal logo has no benefit because people buy and sell real estate for themselves every seven and a half years. They can't remember the logo. That's why we promote Unique Selling Propositions USP's side-by-side with your image, and the USP turns into the logo. That's what we did with Your Home Sold Guaranteed. We took the USP and turned it into a brokerage benefit, brokerage name slash logo, for the brokers. So I'm going to encourage you to stay away from the personal logos. You know, if you want to do it, it's totally up to you, but the logo, what's the benefit? When I see the logo, why would I call you? Why would I list my home with you? Why should I do business with you over and above anybody else or any other options? So if your logo doesn't have an answer to that, it's just a logo.


It was my pleasure to share some of what's going on at Your Home Sold Guaranteed Realty. Why real estate agents are going further, faster, and it's available to any agent wanting to sell more Homes and Make More MONEY, without giving up their personal life to do it!


Go to www.YHSGRFREEDOM.COM to lean in and check it out. Download the Agent Success Benefit Book and discover more on how Your Home Sold Guaranteed Realty is a Unique Selling Proposition - a lead magnet; agents are getting business just because of the brokerage name! How cool is that?


Go Serve Big!


Todd Walters

Millionaire Agent Maker

Your Home Sold Guaranteed Realty

866-219-5029

richagent@yhsgr.com


 

Discover more about the Ladder of Success at Your Home Sold Guaranteed Realty, and having your very own sellable business asset: www.yhsgrlegacycall.com


Download Your Home Sold Guaranteed Realty's Agent Benefit Success PDF Booklet here:

www.yhsgrfreedom.com


Want to 10X Your Real Estate Business - Change Lives, Impact Your Community and Live the Life You Were Born to Live? Then Your Home Sold Guaranteed Realty is for you!

Call Us: 866-219-5029 | E-mail Us: richagent@yhsgr.com


THE YOUR HOME SOLD GUARANTEED DIFFERENCE!

  • CULTURE: Our Mission is to Positively Impact People Through Second Mile Service, Innovative Systems and Charitable Giving!

  • CHARITY: ​A Portion of Income from Every Closing is Donated to Amazing Non-Profit Charities Committed to Helping Those Who Need Help the Most!

  • APPOINTMENTS: Exclusive Marketing and Lead Generation System. Own Your Own Pipeline, Guaranteed Flow of Leads, Referrals and Appointments with Ready to Act Sellers and Buyers at Above Average Price Points – as many as you can handle (No Cold Calling or Grunt Prospecting).

  • LISTINGS: Get A Lot More Listings - Home of the Exclusive Guaranteed Sale Program: ‘Your Home Sold Guaranteed or We’ll Buy It! Sellers WANT and LOVE It!

  • COMMISSIONS: ​Get 33% to 100% Bigger Commission Checks – Highest Earning Agents in Real Estate as a Percentage of Sale!

  • TEAM: ​Copy and Implement The #1 T.E.A.M. SYSTEM in Real Estate History So You Can Grow Your Own Super Profitable Sales Team Faster and Without Giving Up Your Personal Life to Do It.

  • SEO: ​Be #1 on SEO/Google Search Results: Your Home Sold = 2.4 Billion!

  • WEALTH: ​Accumulate Personal Wealth with Our Exclusive Real Estate Investment and Self-Employed Pension Plan.

  • SYSTEM: ​Get The BEST High Income Reduced Effort Systems, Millionaire Agent Training and Coaching in Real Estate - Including Your Very Own One on One Top 1% in the Industry Mentor So You Can Go Further Faster!

  • FUTURE: Pathway to Your Very Own Multi-Millionaire Real Estate Brokerage!

OUR AGENT GUARANTEES:Income Increase Guarantee: You Will Make at least $100,000 MORE in New Additional Income or We’ll Pay You the Difference!*Second Mile Service Guarantee: We will provide You Brokerage Services 12 hours a day 7 days a week! Your Calls and Requests for Assistance Will be Handled by a Qualified Team Member Within One Hour. GUARANTEE: If We Fail, We’ll Pay You $500 as a Penalty for Poor Service!*
 

Your Home Sold Guaranteed Realty Owners, Brokers and Mentors are selling homes at the highest level – in the trenches and out front on what works and what does not – committed to helping you over-deliver on service and results!


Whether you are fresh out of college, want to pursue a new career in real estate, or an industry veteran – you will achieve higher levels of success faster at Your Home Sold Guaranteed Realty! We Guarantee It!


Are You Ready to Change Lives, Impact Your Community and Live the Life You Were Born to Live? Call Us: 866-219-5029 | E-mail Us: richagent@yhsgr.com


#Freedom #Certainty #IncomeIncrease #GoServeBig #SecondMileService #ElevatingtheLivesofRealEstateProfessionals #YHSGRcall #YHSGRfreedom #BackstageTour #TopAgentReveal #SEPretirementprogram #QuickTips #TopAgent #EliteAgent #MillionDollarAgent #ToddWalters #CraigProctor #Sales #Marketing #YHSGR #YourHomeSoldGuaranteedRealty #RealEstateAgent #RealEstateBusiness #Realtor


GO SERVE BIG! When you put others first, you will never be second!


Your Home Sold Guaranteed Realty

435 E Main Street Buford, GA 30518

Phone: 866-219-5029 | Email: richagent@yhsgr.com






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